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Intermediate Market Leader : (Notice n° 352)

000 -LEADER
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003 - CONTROL NUMBER IDENTIFIER
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005 - DATE AND TIME OF LATEST TRANSACTION
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292134772 (Student Book)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781408249499 (Teacher's Book)
040 ## - CATALOGING SOURCE
Transcribing agency JCRC
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cotton, David
245 ## - TITLE STATEMENT
Title Intermediate Market Leader :
Remainder of title Business English Course Book /
Statement of responsibility, etc. David Cotton, David Falvey, and Simon Kent; Bill Mascull (Teacher's Resource Book).
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. White Plains, NY :
Name of publisher, distributor, etc. Pearson Education Ltd.,
Date of publication, distribution, etc. 2016.
300 ## - PHYSICAL DESCRIPTION
Extent (Student Book) 175 p. :
Other physical details ill. ;
Dimensions 30 cm
Accompanying material + DVD-ROM.
300 ## - PHYSICAL DESCRIPTION
Extent (Teacher's Book) 216 p. :
Other physical details ill. ;
Dimensions 30 cm.
Accompanying material + DVD-ROM.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Market Leader
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Unit 1: BRANDS<br/>
Title DISCUSSION: Talk about your favourite brands <br/>
-- LISTENING: An interview with a brand manager<br/>
-- READING: Building Luxury brands - Financial Times<br/>
-- LANGUAGE WORK: Words that go with brand, product and market, present simple and present continuous. <br/>
-- SKILLS: Taking part in meetings<br/>
-- CASE STUDY: Hudson Corporation: Decide how a luggage manufacturer can protect its brand<br/>
-- WRITING: email
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Unit 2: TRAVEL<br/>
Title DISCUSSION: Talk about your travel experiences
-- LISTENING: An interview with a sales director of a hotel chain<br/>
-- READING: What business travellers want - Financial Times<br/>
-- LANGUAGE WORK: British and American travel words, talking about the future<br/>
-- SKILLS: Telephoning: making arrangements<br/>
-- CASE STUDY: BTS: Retain a travel agent's key client<br/>
-- WRITING: email
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Unit 3: CHANGE<br/>
Title DISCUSSION: Discuss attitudes to change in general and at work
-- READING: Mercedes, shining star - Financial Times<br/>
-- LISTENING: An interview with a management consultant<br/>
-- LANGUAGE WORK: Words for describing change, past simple and present perfect<br/>
-- SKILLS: Managing meetings<br/>
-- CASE STUDY: Acquiring Asia Entertainment: Solve the problems arising from a recent merger<br/>
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Unit 4: ORGANISATION<br/>
Title DISCUSSION: Talk about status within an organisation<br/>
-- READING: A successful organisation - Financial Times<br/>
-- LISTENING: An interview with a management consultant<br/>
-- LANGUAGE WORK: Words and expressions to describe company structure, noun combinations<br/>
-- SKILLS: Socialising: introductions and networking<br/>
-- CASE STUDY: InStep's relocation: Decide on the relocation site of a show manufacturer<br/>
-- WRITING: e-mail
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Unit 5: ADVERTISING<br/>
Title DISCUSSION: Discuss authentic advertisements
-- READING: A new kind of campaign - Financial Times<br/>
-- LISTENING: An interview with a marketing communications executive<br/>
-- LANGUAGE WORK: Words and expressions for talking about advertising, articles<br/>
-- SKILLS: Starting and structuring a presentation<br/>
-- CASE STUDY: Alpha Advertising: Develop an advertising campaign<br/>
-- WRITING: summary
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Unit 6: MONEY<br/>
Title DISCUSSION: Do a quiz and discuss attitudes to money<br/>
-- LISTENING: An interview with an investment director<br/>
-- READING: An inspirational story - Sunday Times<br/>
-- LANGUAGE WORK: Words and expressions for talking about finance, describing trends<br/>
-- SKILLS: Dealing with figures<br/>
-- CASE STUDY: Make your pitch: Present a new idea to investors<br/>
-- WRITING: e-mail
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Unit 7: CULTURES <br/><br/><br/><br/><br/><br/>
Title DISCUSSION: Discussion the importance of cultural awareness in business <br/>
-- LISTENING: An interview with the manager of a cultural training centre<br/>
-- READING: Culture shock - Finance Week<br/>
-- LANGUAGE WORK: Idioms for talking about business relationships, advice, obligation and necessity<br/>
-- SKILLS: Social English
-- CASE STUDY: Business culture briefing: Prepare a talk on business culture<br/>
-- WRITING: report
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Unit 8: HUMAN RESOURCES<br/>
Title DISCUSSION: Talk about job interviews<br/>
-- READING: Women at work - Thanh Nien News<br/>
-- LISTENING: An interview with an International recruitment specialist<br/>
-- LANGUAGE WORK: Expressions for talking about job applications - ing forms and infinitives<br/>
-- SKILLS: Getting information on the telephone<br/>
-- CASE STUDY: Fast Fitness: Find a new manager for a health club chain<br/>
-- WRITING: letter
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Unit 9: INTERNATIONAL MARKETS<br/>
Title DISCUSSION: Discuss the development of international markets<br/>
-- READING: Trade between China and the US - China Daily, Reuters<br/>
-- LISTENING: An interview with an expert on negotiating<br/>
-- LANGUAGE WORK: Words and expressions for talking about free trade, conditions<br/>
-- SKILLS: Negotiatiing<br/>
-- CASE STUDY: Pampas Leather Company: Negotiate a deal on leather goods<br/>
-- WRITING: e-mail
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Unit 10: ETHICS<br/>
Title DISCUSSION: Discuss questions of ethics at work<br/>
-- READING: The ethics of résumé writing - Business Week<br/>
-- LISTENING: An interview with the director of an environmental organisation<br/>
-- LANGUAGE WORK: Words to describe illegal activity or unethical behaviour, narrative tenses<br/>
-- SKILLS: Considering options<br/>
-- CASE STUDY: Principles or profit?: Debate some ethical dilemmas facing a drugs company<br/>
-- WRITING: report
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Unit 11: LEADERSHIP<br/>
Title DISCUSSION: Discuss the qualities of good leadership<br/>
-- LISTENING: An interview with the managing director of an executive recruitment company<br/>
-- READING: Leading L'Oréal - Financial Times <br/>
-- LANGUAGE WORK: Words to describe character, Relative clauses <br/>
-- SKILLS: Presenting<br/>
-- CASE STUDY: Lina Sports: Decide on the best leader for a troubled sportswear manufacturer<br/>
-- WRITING: e-mail
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Unit 12: COMPETITION<br/>
Title DISCUSSION: Do a quiz on how competitive you are<br/>
-- READING: Head to head competition - Daily Telegraph<br/>
-- LISTENING: An interview with a manager for the Competition Commission<br/>
-- LANGUAGE WORK: Idioms from sport to describe competition passives<br/>
-- SKILLS: Negotiating<br/>
-- CASE STUDY: Fashion House: Negotiate new contracts with suppliers<br/>
-- WRITING: e-mail
520 ## - SUMMARY, ETC.
Summary, etc. Market Leader 3rd Edition has been completely updated to reflect the fast-changing world of business using authoritative and authentic business sources such as the Financial Times. The 3rd Edition Course Book includes: All new reading texts from the Financial Times All new case studies with opinions on DVD-ROM from successful consultants who work in the real world of business All new listening texts reflecting the global nature of business, with interviews that can be viewed on the DVD-ROM New 'Working Across Cultures' spreads New Vocabulary Trainer (www.marketleader.vocabtrainer.net) EXTRA Business Skills lessons: a task-based approach to the development of core business skills such as Presentations, Negotiations and Meetings. The DVD-ROM includes: Video interviews with business experts All Course Book audio New i-Glossary Practice exercises" (Book cover)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element English language
General subdivision Business English
-- Problems and exercises.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element English language
Form subdivision Studying and teaching
General subdivision Textbooks for foreign speakers.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business English.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Falvey, David
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kent, Simon
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Mascull, Bill
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://pearsonerpi.com/en/elt/block-b/market-leader-3rd-ed-extra-intermediate-course-book-w-dvd-rom-213477">https://pearsonerpi.com/en/elt/block-b/market-leader-3rd-ed-extra-intermediate-course-book-w-dvd-rom-213477</a>
Public note Publisher's Website.
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://ottawa.bibliocommons.com/item/show/1067786026">https://ottawa.bibliocommons.com/item/show/1067786026</a>
Public note Check the Ottawa Public Library (OPL) catalog.
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          Non-fiction CR Julien-Couture RC (Teaching) CR Julien-Couture RC (Teaching) General Stacks 2017-11-13 1 2 SPE COT A027863 2019-05-31 2018-09-05 1 (Student Book) 2017-11-13 Matériaux mélangés  
          Non-fiction CR Julien-Couture RC (Teaching) CR Julien-Couture RC (Teaching) General Stacks 2017-11-14     SPE COT A022842 2017-11-14   1 (Teacher's book DVD-ROM) 2017-11-14 Matériaux mélangés DVD-ROM is enclosed with the teacher's book.
          Non-fiction CR Julien-Couture RC (Teaching) CR Julien-Couture RC (Teaching) General Stacks 2017-11-14     SPE COT A022850 2017-11-14   2 (Teacher's book DVD-ROM) 2017-11-14 Matériaux mélangés DVD-ROM is enclosed with the teacher's book.
          Non-fiction CR Julien-Couture RC (Teaching) CR Julien-Couture RC (Teaching) General Stacks 2017-11-13 1 2 SPE COT A027864 2019-05-31 2018-09-05 1 (DVD-ROM) 2017-11-13 Matériaux mélangés DVD-ROM is enclosed with the student book.
          Non-fiction CR Julien-Couture RC (Teaching) CR Julien-Couture RC (Teaching) General Stacks 2017-11-14     SPE COT A022841 2018-07-30   1 (Teacher's Book) 2017-11-14 Matériaux mélangés  
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