Casler, Ken <br/><br/>
Business Assignments :  Eight Advanced Case Studies with Video / 
Kenneth Casler and David Palmer. 
 - 1st ed. 
 - Oxford, UK :  Oxford University Press,  1989. 
 - 152 p. :  ill. ;  28 cm. 
<br/><br/>Introduction 1. IPSA Industries: Appointing a distributor -- Exhibits -- Assignment Brief: IPSA Industries -- Assignment Brief: Sujarwo Trading Company<br/><br/><br/> 2. Cougar Japan: Discussing the business plan -- Exhibits -- Assignment Brief: Cougar Japan -- Assignment Brief: Cougar International<br/><br/> 3. Chocolats Memlinck: Agreeing terms and conditions -- Exhibits -- Assignment Brief: Chocolats Memlinck -- Assignment Brief: Wesner's Gourmet Foods<br/><br/><br/> 4. HAL Information Systems: Technical sales -- Exhibits -- Assignment Brief: Slater Engineering -- Assignment Brief: HAL Information Systems<br/><br/><br/> 5. Editions Comenius: Researching new markets -- Exhibits -- Assignment Brief: Slater Engineering -- Assignment Brief: Bower Marketing Consultants<br/><br/> 6. Royce-Lytton Foods: Selling into new markets -- Exhibits -- Assignment Brief: Kuwait Trading Company -- Assignment Brief: Royce-Lytton Foods<br/><br/> 7. Jaudel France: Discussing problems and prospects -- Exhibits -- Assignment Brief: Virtue Rubens -- Assignment Brief: Jaudel France<br/><br/> 8. Microtron Italy: Responding to market changes -- Exhibits -- Assignment Brief 1: Managing Director -- Assignment Brief 2: Production Manager -- Assignment Brief 3: Marketing Manager -- Assignment Brief 4: Finance Manager<br/><br/> Video Scripts Audio Scripts 
<br/><br/> "Business Assignments is a set of eight international case studies with video for advanced learners of Business English. In each case, extensive input material builds a realistic and motivating business problem, culminating in a challenging and authentic simulation, or assignment. Business Assignments covers numerous key areas of business language, including presentations, negotiations, management meetings, and technical briefings as well as informal socializing. This Information File provides: the letters, telexes, memos, newspaper articles etc, that represent the documentary input for each case study; the briefs to prepare the eight assignments; and the scripts for the video and audio components, which are also vital elements of the input." (Book Cover) 
<br/><br/><label>ISBN: </label>0194513734 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>English language--Textbooks for foreign speakers.<br/>English language--Business English.