| 000 | 02564cam a2200541 i 4500 | ||
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| 999 |
_c398 _d398 |
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| 001 | 001241845 | ||
| 003 | CaQMUQ | ||
| 005 | 20190612142421.0 | ||
| 008 | 140729t20132013enka 000 0 eng d | ||
| 020 | _a9780230437968 (Student's Book) | ||
| 040 |
_aAU@ _bfre _cRCJC _dOCLCO |
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| 100 | 1 | _aAllison, John | |
| 245 | 1 | 4 |
_aThe business 2.0. _nB2 Upper Intermediate / _cJohn Allison and Jeremy Townend, with Paul Emmerson. |
| 250 | _a[Edition 2013] | ||
| 260 |
_aOxford : _bMacmillan Education, _c2013. |
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| 300 |
_a159 p. : _bill. in col. ; _c30 cm. |
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| 440 | _aBusiness 2.0 | ||
| 500 | _aIncludes review sections, additional material and recordings transcripts. | ||
| 504 | _aIncludes a glossary. | ||
| 505 |
_a"The Student's Book contains 48 modules in eight units. Each unit deals with a key sector of activity in the business world. There are six different types of modules:
_tAbout Business: These modules contain information and language for the topic area of each unit. _tVocabulary: These modules build on the important words and phrases associated with the topic and provide thorough practice. _tGrammar: These modules help students practise the grammar in a communicative and meaningful way, in business situations relating to the unit topic. _tSpeaking: These modules develop understanding and speaking skills in typical business situations. In these modules, students build up a checklist of useful expressions to use in the speaking activities. _tWriting: These modules provide practice for the most important types of document student will need to write at work. They analyse a model text, focus on key language and use both as a basis for doing a writing output activity. _tCase Study: The case studies provide an opportunity to apply all the language, skills and ideas students have worked on in the unit. They present authentic problem-solving situations similar to those students will meet in business." (Publisher's Website) |
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| 505 | _aCONTENTS | ||
| 505 | _aBusiness fundamentals - Business organization - Economic cycles - Breakeven analysis - CVs and recruitment | ||
| 505 | _a1. BUILDING A CAREER - About business | ||
| 505 |
_a1.1 The education business
_tREADING: What price a degree? - Discussion: Your degree – who should pay? |
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| 505 |
_aVOCABULARY
_t1.2 Education and career - Collocations relating to education and funding - Action verbs for CVs - Verbs relating to career stages |
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| 505 |
_aGRAMMAR
_t1.3 Tense review - Past, present and future tenses - Time markers |
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| 505 |
_aSPEAKING _t1.4 Interviewing: giving reasons - Roleplay: a job interview |
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| 505 |
_aWRITING _t1.5 Cover letters - Analysis: paragraph function - Language focus: dynamic sentences |
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| 505 |
_aCASE STUDY _t1.6 Mangalia Business School - Discussion, reading, listening and presentation relating to a Romanian business school |
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| 505 | _a2. INFORMATION - About business | ||
| 505 |
_a2.1 IT solutions
_tREADING: The IT fallacy - Discussion: Attitudes to IT |
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| 505 |
_aVOCABULARY _t2.2 Information systems and communication - Comparisons - Verbs relating to IT - Expressions for giving information |
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| 505 |
_aGRAMMAR
_t2.3 Comparing solutions and getting help - Comparatives and superlatives - Polite requests and responses |
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| 505 |
_aSPEAKING
_t2.4 Telephoning - Expressions for telephoning - Roleplay: telephone situations |
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| 505 |
_aWRITING
_t2.5 Memos - Analysis: paragraph order - Language focus: register |
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| 505 |
_aCASE STUDY
_t2.6 Meteor bank - Discussion, reading and listening relating to a Nigerian bank |
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| 505 | _aReviews 1 and 2 | ||
| 505 | _a3. QUALITY - About business | ||
| 505 |
_a3.1 What quality means
_tREADING: Two kinds of quality - Discussion: “Taken-for-granted” quality, “enchanting” quality and planned obsolescence |
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| 505 |
_aVOCABULARY
_t3.2 Quality and standards - Word-building - Adjectives relating to quality - Collocations relating to quality standards |
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| 505 |
_aGRAMMAR
_t3.3 Passive structures and have something done - be + past participle (past, present and future tenses); modals - have something done |
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| 505 |
_aSPEAKING
_t3.4 Delivering presentations Expressions for signposting - Presentation: presenting a product |
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| 505 |
_aWRITING
_t3.5 Emailing: quality problems - Analysis: level of formality - Language focus: formal and informal expressions |
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| 505 |
_aCASE STUDY
_t3.6 Zaluski Strawberries - Discussion, reading, listening and presentation relating to a Polish strawberry co-operative |
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| 505 | _a4. FEEDBACK - About business | ||
| 505 |
_a4.1 The project team
_tREADING: Smells like team spirit - Discussion: Project management and team building |
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| 505 |
_aVOCABULARY
_t4.2 Managing people and projects - Character descriptions - Adjectives for character types - Colloquial expressions - Project management collocations |
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| 505 |
_aGRAMMAR
_t4.3 Regrets, speculation and habits - modals + have + past participle - Third conditional - used to; be/get used to |
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| 505 |
_aSPEAKING _t4.4 Coaching - Expressions for coaching - Roleplay: an interview between a manager and an employee |
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| 505 |
_aWRITING
_t4.5 Reports - Analysis: paragraph function - Language focus: linking words and expressions |
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| 505 |
_aCASE STUDY
_t4.6 Trident Overseas - Discussion, reading, listening and roleplay relating to a British oil company operating in Africa |
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| 505 | _aReviews 3 and 4 | ||
| 505 | _a5. SELLING MORE - About business | ||
| 505 |
_a5.1 Social media marketing
_tREADING: Social marketing doesn’t have to suck - Discussion: Attitudes to social media marketing |
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| 505 |
_aVOCABULARY
_t5.2 The marketing mix - The four Ps, the four Cs, mix coherency and mix dynamics - Marketing techniques - Marketing collocations |
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| 505 |
_aGRAMMAR
_t5.3 Questions for persuading - Question tags - Negative questions |
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| 505 |
_aSPEAKING
_t5.4 Dealing with objections - Expressions for dealing with objections - Negotiation: selling a study trip |
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| 505 |
_aWRITING
_t5.5 Mailshots and sales letters - Analysis: paragraph function an content - Language focus: the tripling technique |
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| 505 |
_aCASE STUDY
_t5.6 Backchat Communications - Discussion, reading, listening and negotiation relating to a South Korean mobile phone supplier |
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| 505 | _a6. NEW BUSINESS - About business | ||
| 505 |
_a6.1 Developing a business
_tREADING: Five simple rules for building a blockbuster brand - Discussion: Developing an idea for a new business |
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| 505 |
_aVOCABULARY
_t6.2 Funding a start-up - Types of funding - Vocabulary related to funding - Steps in a funding application - Phrasal verbs |
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| 505 |
_aGRAMMAR
_t6.3 Future continuous and future perfect - will be doing - will have done - will have been doing |
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| 505 |
_aSPEAKING
_t6.4 Presentations: taking questions - Expressions for commenting on questions - Presentation: a 60-second talk |
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| 505 |
_aWRITING
_t6.5 A company profile - Analysis: structure guidelines - Language focus: impact collocations |
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| 505 |
_aCASE STUDY
_t6.6 Angels of demons? - Discussion, reading, listening and presentation relating to pitching an idea to business angels |
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| 505 | _aReviews 5 and 6 | ||
| 505 | _a7. FINANCIAL CONTROL - About business | ||
| 505 |
_a7.1 Accountants
_tREADING: Why it’s trendy to be a future accountant - _Accountancy as a career choice |
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| 505 |
_aVOCABULARY
_t7.2 Financial documents and regulation - Vocabulary relating to financial documents - Accounting terms - Verbs for enabling and preventing |
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| 505 |
_aGRAMMAR
_t7.3 Cause and effect, ability, articles - owing to, stemmed from, led to, resulted in, etc. - can, could, was/were able to, managed to, succeeded in, etc. |
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| 505 |
_aSPEAKING
_t7.4 Communicating in meetings - Expressions for communicating in meetings - Roleplay: a meeting |
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| 505 |
_aWRITING
_t7.5 Minutes - Analysis: presentation and content - Language focus: action verbs |
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| 505 |
_aCASE STUDY
_t7.6 Car-Glazer - Discussion, reading and listening relating to a Czech glass replacement company |
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| 505 | _a8. FAIR TRADE - About business | ||
| 505 |
_a8.1 Fair trade or free trade?
_tREADING: Why fair trade is a bad deal - Discussion: Fair trade vs. free trade |
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| 505 |
_aVOCABULARY
_t8.2 Contracts and corporate ethics - Collocations with contract - Expressions used in a contract - Types of unethical behaviour |
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| 505 |
_aGRAMMAR _t8.3 Obligation and permission, inversion - can, can’t, must, mustn’t, have to, don’t have to, (not) be allowed to - Using inversion in legal documents |
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| 505 |
_aSPEAKING
_t8.4 Negotiating a compromise - Expressions for negotiating a compromise - Negotiation: trading commodities |
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| 505 |
_aWRITING
_t8.5 Assertive writing - Analysis: adopting the correct tone - Language focus: assertive expressions |
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| 505 |
_aCASE STUDY
_t8.6 Green Hills Coffee - Discussion, reading, listening and negotiation relating to a coffee producer and a Guatemalan supplier |
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| 505 | _aReviews 7 and 8 | ||
| 505 | _aAdditional material | ||
| 505 | _aGrammar and practice | ||
| 505 | _aRecordings | ||
| 505 | _aGlossary | ||
| 521 | _aUpper intermediate students (CEFR: B2) | ||
| 650 | 7 |
_aEnglish language _xBusiness English _xTextbooks for foreign speakers. |
|
| 650 | 7 |
_aEnglish language _xBusiness English _xStudy and teaching _xForeign speakers. |
|
| 650 | 7 |
_aEnglish language _xBusiness English _xProblems, exercises, etc. |
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| 700 | 1 | _aTownend, Jeremy | |
| 700 | 1 |
_aEmmerson, Paul, _d1954- |
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| 856 |
_uhttp://www.macmillanenglish.com/products/thebusiness-2-upper-intermediate-students-book/ _zPublisher's Website. |
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| 856 |
_uhttp://www.businessenglishonline.net/business-2/ _zCompanion Website. |
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| 942 |
_2z _cBK |
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