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020 _a9780176104917 (Student Book)
040 _cJCRC
100 _aGuffey, Mary Ellen.
245 _aEssentials of Business Communication for English Language Learners /
_cMary Ellen Guffey, Richard Almonte, and Ausra Maria Karka.
250 _a1st ed.
260 _aToronto :
_bNelson Education,
_c2007.
300 _a384 p. :
_bill. ;
_c28 cm.
500 _aIncludes glossary, bibliographical references and index.
505 _a"Drawing on the success of our popular Essentials of Business Communication text, Essentials of Business Communication for English Language Learners is designed to meet the needs of intermediate and advanced ESL business communication students.
505 _aEssentials of Business Communication for English Language Learners maintains the streamlined, efficient approach to communication that has equipped past learners with the skills needed to be successful in their work. It is ESL-friendly and has been modified to help post-secondary and adult second-language learners prepare themselves for new careers, plan a change in their current careers, or upgrade their writing and speaking skills.
505 _aThe author, Ausra Karka, is leading the charge for an Essential of Business Communication text that truly caters to English Language Learners. Her 25 years of teaching experience at the Humber Institute of Technology and Advanced Learning have been rewarded with many teaching awards; most recently she was the 2007 recipient of the prestigious Leadership in Faculty Teaching award by the Ontario Ministry of Training Colleges and Universities.
505 _aShe has been coordinator of Humber's Writing Centre as well as the ESL department and was instrumental in developing the post-secondary ESL programs for the department of English in the Liberal Arts and Sciences Division. The revisions she has incorporated in this text are based on her own class-testing and student feedback" (Book Cover).
505 _aUNIT 1: Communication Foundations
505 _a1. Today's Communication Challenges
_tBecoming an Effective Business Communicator
_tSucceeding in the Changing World of Work
_tExamining the Communication Process
_tDeveloping Better Listening Skills
_tImproving You Nonverbal Communication Skills
_tUnderstanding How Culture Affects Communication
_tCapitalizing on Workforce Diversity
_tSumming Up and Looking Forward
_tCritical Thinking
_tChapter Review
_tActivities and Cases
_tGrammar/Mechanics Challenge
_tCommunication Workshop: Technology
505 _aUNIT 2: Writing and Revising Skills
505 _a2. Writing for Business Audiences
_tBasics of Business Writing
_tWriting Process for Business Messages and Oral Presentations
_tAnalyzing the Purpose for Writing and the Audience
_tAdapting to the Task and Audience
_tTechnology Improves Your Business Writing
_tSumming Up and Looking Forward
_tCritical Thinking
_tChapter Review
_tWriting Improvement Exercises
_tGrammar/Mechanics Review
_tGrammar/Mechanics Challenge
_tCommunication Workshop: Career Skills
505 _a3. Improving Writing Techniques
_tResearching
_tOrganizing Data
_tEffective Sentences
_tEmphasis
_tActive and Passive Voice
_tParallelism
_tParagraph Coherence
_tComposing the First Draft
_tSumming Up and Looking Forward
_tCritical Thinking
_tChapter Review
_tWriting Improvement Exercises
_tGrammar/Mechanics Review
_tGrammar/Mechanics Challenge
_tCommunication Workshop: Ethics
505 _a4. Revising and Proofreading Business Messages
_tUnderstanding the Process of Revision
_tConcise Wording
_tLong Lead-Ins
_tRedundant Words
_tJargon
_tSlang
_tClichés
_tPrecise Verbs
_tConcrete Nouns
_tVivid Adjectives
_tThe Process of Proofreading
_tSumming Up and Looking Forward
_tCritical Thinking
_tChapter Review
_tWriting Improvement Exercises
_tGrammar/Mechanics Review
_tGrammar/Mechanics Challenge
_tCommunication Workshop: Technology
505 _aUNIT 3: Corresponding at Work
505 _a5. E-Mails and Memos
_tThe Importance of Internal Communication
_tThe Writing Process
_tDeveloping a Writing Plan for E-Mails and Memos
_tFormatting E-Mails
_tSmart E-Mail Practices
_tImproving E-Mail and Memo Readability with Listing Techniques
_tWriting E-Mails and Memos for Specific Situations
_tSumming Up and Looking Forward
_tCritical Thinking
_tChapter Review
_tWriting Improvement Exercises
_tActivities and Cases
_tGrammar/Mechanics Review
_tGrammar/Mechanics Challenge
_tCommunication Workshop: Ethics
505 _a6. Routine Letters and Goodwill Messages
_tWriting Everyday Business Letters
_tInformation and Action Requests
_tSimple Claim Requests
_tInformation Response Letters
_tCustomer Claim Responses
_tLetter of Recommendation
_tSumming Up and Looking Forward
_tCritical Thinking
_tChapter Review
_tWriting Improvement Exercises
_tActivities and Cases
_tGrammar/Mechanics Review
_tGrammar/Mechanics Challenge
_tCommunication Workshop: Technology
505 _a7. Persuasive Messages
_tUsing the Indirect Pattern in Persuasive Requests
_tPersuasive Claims and Complaint Messages
_tPersuasive Suggestions
_tSales Letters
_tOnline Sale Letters
_tSumming Up and Looking Forward
_tCritical Thinking
_tChapter Review
_tWriting Improvement Exercises
_tActivities and Cases
_tGrammar/Mechanics Challenge
_tCommunication Workshop: Career Skills
505 _a8. Negative Messages
_tStrategies for Breaking Bad News
_tResolving Business Problems
_tUsing the Indirect Pattern to Prepare the Reader
_tRefusing Requests
_tRefusing Claims
_tAnnouncing Bad News to Customers and Employees
_tWhen to Use the Direct Pattern
_tEthics and the Indirect Pattern
_tSumming Up and Looking Forward
_tCritical Thinking
_tCritical Review
_tWriting Improvement Exercises
_tActivities and Cases
_tGrammar/Mechanics Review
_tGrammar/Mechanics Challenge
_tCommunication Workshop: Career Skills
505 _aUNIT 4: Reporting Data
505 _a9. Informal Reports
_tFunctions of Reports
_tReport Formats and Organization
_tGuidelines for Writing Informal Reports
_tFour Kinds of Informal Reports
_tInformation Reports
_tProgress Reports
_tJustification/Recommendation Reports
_tMinutes of Meetings
_tSumming Up and Looking Forward
_tCritical Thinking
_tChapter Review
_tActivities and Cases
_tGrammar/Mechanics Review
_tGrammar/Mechanics Challenge
_tCommunication Workshop: Collaboration
505 _aUNIT 5: Developing Speaking Skills
505 _a10. Communicating in Person and by Telephone
_tImproving Face-to-Face Workplace Communication
_tPolishing Your Professional Telephone and Voice-Mail Skills
_tSumming Up and Looking Forward
_tCritical Thinking
_tChapter Review
_tWriting Improvement Exercise
_tActivities and Cases
_tGrammar/Mechanics Review
_tGrammar/Mechanics Challenge
_tCommunication Workshop: Career Skills
505 _aUNIT 6: Communication for Employment
505 _a11. The Job Search, Résumés, and Cover Letters
_tPreparing for Employment
_tThe Persuasive Résumé
_tThe Persuasive Cover Letter
_tSumming Up and Looking Forward
_tCritical Thinking
_tChapter Review
_tWriting Improvement Exercises
_tActivities and Cases
_tGrammar/Mechanics Review
_tGrammar/Mechanics Challenge
_tCommunication Workshop: Career Skills
505 _a12. Employment Interviews and Follow-Up Messages
_tHiring/Placement Interview
_tInvestigating the Company
_tPreparing and Practicing
_tSending Positive Nonverbal Messages
_tFighting Fear
_tAnswering Questions
_tAll-Time Favourite Questions with Selected Answers
_tClosing the Interview
_tFollow-Up Letters and Other Employment Documents
_tSumming Up and Looking Forward
_tCritical Thinking
_tChapter Review
_tWriting Improvement Exercises
_tActivities and Cases
_tGrammar/Mechanics Review
_tGrammar/Mechanics Challenge
_tCommunication Workshop: Career Skills
505 _aAPPENDICES:
_tAppendix A: Reference Guide to Document Formats
_tAppendix B: Proofreading Marks
_tAppendix C: Documentation Formats
505 _aGrammar/Mechanics Handbook
505 _aKey to Grammar/Mechanics Checkups
505 _aNotes
505 _aIndex
521 _aIntended for post-secondary and adult second-language learners.
650 _aEnglish language
_vTextbooks for foreign speakers
650 _aEnglish language
_vBusiness English
650 _aBusiness
_vCommunication
650 _aEnglish language
_vSecond-language learners
700 _aAlmonte, Richard
700 _aKarka, Ausra Maria.
942 _2z
_cBK